Category: Uncategorized

  • Safety & Garment Care

    Chest compression can be dangerous, so we must proceed with abundant caution, especially during this time before an impact study for the FLATstrap has been completed.

    euphorm recommends starting slow – wearing the FLATstrap for no more than 45 minutes the first day, and gradually increasing the wear time as one would when transitioning to wearing barefoot shoes or other products that affect posture. This will prevent the muscles involved with upright posture from being overstrained as they strengthen. Don’t overdo it because that is a surefire way to strain your lower back muscles and find yourself very sore in a few days.

    Use gentle stretching and massage to your lower back and side body to encourage your muscles as they strengthen. Listen to your body and stop using the garment if you notice persistent discomfort.

    Don’t let fatphobia steal your breath!

    You will have a better experience with the garment if you breathe into your belly, allowing your diaphragm to expand your lungs downward as biology intended.

    Protect the health of the inframammary fold!

    The inframammary fold is the skin at the junction between the chest and the lower torso. We are aware that this part of the skin is an important marker for surgeons performing common chest masculinization procedures, and it must be healthy for successful surgery. So far, in testing, we have not found that wearing a FLATstrap affects the inframammary fold. Out of an abundance of caution, we recommend that if you wear the flat strap frequently and are considering future surgery, you should regularly check your inframammary fold for signs of stress. If you notice anything concerning, discontinue use of the FLATstrap and consult a dermatologist.

    Is the FLATstrap safe for all-day wear?

    This is a question that must be studied. Until this is possible, we cannot recommend wearing the flat strap for periods longer than 5 hours. We strongly advise that anyone who is beginning to wear the FLATstrap should follow the protocol laid out in paragraph 2.

    What about athletics?

    We are very hopeful that this design is compatible with athletic activities, because in test fittings, many people have commented that the FLATstrap feels more like the pressure of a sports bra, and doesn’t seem to restrict their breathing. However, further study is needed to establish safety. So at this time we cannot recommend the FLATstrap for strenuous/athletic activity

    What if I fall asleep in it?

    Further study is needed to establish if it is safe to sleep in the FLATstrap. For now, we imagine it’s better not to. But we understand that life can be a lot, and sleep happens. To help, we designed the FLATstrap to be removable from most positions. We hope you will at least unclasp the FLATstrap before nodding off. This requires a simple two-hand maneuver at the middle front of the garment and prevents the possibility of problematic pressure around the torso. But it won’t prevent lines from the straps imprinting on your body. Once you’ve unclasped the FLAT strap, it can be removed, even from under other layers, by stringing a shoulder strap through one sleeve and over your hand, then releasing it back up through the sleeve and pulling the entire garment out through the other sleeve.

    Help us learn about safety, limits, and impacts

    As you may have noticed, euphorm needs testers! Customers who agree to give us thier honest feedback and are interested in participating in an impact study for the FLATstrap.

    If you are interested in becoming a tester for our impact study, let us know by choosing the “Yes, I want to share my feedback with euphorm” option when you pre-order your garment.

    Garment Care:

    Wash cold and hang dry.

    Refresh silicone grippers between each wear by wiping the silicone with rubbing alcohol.

    Within hygenic reason, avoid overwashing.

  • Help euphorm Pop-up near you!

    Help euphorm Pop-up near you!

    Once we launch, euphorm will tour far and wide. Connect with us by email or on our Instagram.

    Tell us about the local shop and orgs euphorm should partner with.

    Which Pride celebrations has euphorm gotta be tabling at?

    And at what cosplay event will the FlatStrap find an interested audience?

    Thanks for reaching out to be part of euphorm’s community!

    @euphorm.co or euphorm.co@gmail.com

  • FlatStrap Party in NYC

    FlatStrap Party in NYC

    After years of feedback, refining the fit, Flatstrap is *officially* launching, and you’re invited.

    euphorm starts the celebration in New York City, where our manufacturer, Kimak Design, and collaborating non-profit Witness to Mass Incarceration are located, as well as our first partner shop Vers.

    It’s a bit more than a product drop. This event is a celebration of queer euphoria and feeling good about serving our own bodies. Let’s take a deep, belly-breath that makes us stand tall. We’re throwing proud, joyful noise to mark the start of something better than the same old uncomfortable, shrinking, stifling afterthoughts society tends to throw us.

    What’s Happening at the Launch?

    It’s all about trying something new, so there will, of course, be private spaces to try on the FlatStrap for yourself.

    We’ll have a rack of styles to try on over the flat strap

    If you like the look, step into the photography studio and capture the moment. If you’re feeling digitally extroverted, you can help us share a new kind of confidence boost by letting us share your pictures on our socials.

    And it’s the Launch, so if you like how the flat strap feels, you can even take it home!

    We’re keeping festivities all-ages and teaming up with Darb Garb to supply a crafting station where you can learn how to make yourself a whimsical packer.  What else might you expect…  Drag kings? Wrestling? Karaoke? Musical performers? Dancing? Feats of strength? Feats of tenderness? SNACKS!

    Sales will be limited to one FlatStrap per person

    Contact euphorm.co@gmail.com

  • Taking Measurements for This (not)Binder!

    Help euphorm find your right size!

    Flatstrap sizing is based on chest apex measurement. Please take your measurement as shown below. Type your measurement in inches into the “Note”  at checkout, and we will do our best to find the right size for you.

    Chest Apex:

    (Shown with a measuring tape. Measurement could also be taken with a string and a ruler.)

    To ensure a safe and comfortable fit, please inhale deeply to expand your rib cage as you take this measurement. 

    For best flattening results, do let the tape press into your chest tissue. 

    The tape or string will fall lower on your back than on your chest. This is normal.

    If the bulk of your breast tissue hangs below your chest, then you will measure lower than what is shown in the picture to capture that information. 

    If your pre-order is submitted without a note, we cannot guarantee that a unit in your size will be available during the launch production run. We will need to contact you about your measurements, which may cause a delay in your order.

    If you are confused about any of this or still feeling unsure, reach out to euphorm.co@gmail.com for support. It may be possible to schedule a virtual or in-person fitting.

    As we ramp up production, euphorm will be able to manufacture more variations in our sizing to meet our goal of being a size-inclusive brand. For the initial production run, we have 5 adjustable sizes that cover the xS to 3xL range. In the future, we hope to develop sizes that also vary in their horizontal coverage to provide more or less chest-tucking capacity. The medium height variation that will be available for the Trailblazer’s Edition has been tested to function well for chests in a range equivalent to B – E in cup sizes.

    Contraindications:

    The Flatstrap may not be suitable for individuals with extremely firm breast tissue, folks who wear large nipple piercings, or people with sensitivity to synthetic materials.